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Tag Archives: social change
Focusing on Social Impact Doesn’t Guarantee CSR Success
It was with great interest that I read Anne Miltenburg’s recent article, “Social Good Is Always Good Branding – or Is It?” My first reaction was to reflect on the old cliché: All publicity is good publicity. But I know … Continue reading
Posted in Blog, Uncategorized
Tagged business impact model, corporations, CSR, impact, social change, social good
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