Tag Archives: CEP

Effective Messages Must be Designed for Specific Audiences

Posted on July 24, 2018 by summergathercole

“We just need to raise awareness.” I can’t tell you how many times I’ve heard this while working on a project. And I’m guilty of saying it too. If we can figure out how to make people care, then that … Continue reading →

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Only Funders Can Change Their Own Behavior

Posted on December 6, 2017 by summergathercole

When airlines first started introducing Wi-Fi on planes many years ago, I loathed the idea. I appreciated the quiet, uninterrupted time to read, respond to emails that wouldn’t be sent until we landed, and update my “to do” list. Now … Continue reading →

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Foundation Program Officers: Let’s Take a Deeper Dive (Part 1 of 2)

Posted on July 12, 2017 by summergathercole

About 8-9 years ago, I really wanted to work for a foundation. I had a lengthy history in the nonprofit sector, some of which included grantmaking to other qualified organizations. Rather than asking for money, I longed to be on … Continue reading →

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